New Parent Media Group

New Parent Magazine Polybag Program:

New Parent Magazine Polybag Program:

Here is a great opportunity to place product offers, or collateral information, directly into the hands of 2,250,000 expectant moms.
  • Expectant parents receive the New Parent Polybag through Childbirth Educators and OB/GYN offices.
  • Each onsert rides along with a current issue of New Parent magazine.
  • Educators and doctors offices request delivery on a written basis only and actively re-distribute to expectant parents within an unmatched environment of trust, credibility, and influence.

Program Highlights:

Host Magazine: New Parent
Annual Distribution Qty: 2,250,000
Per Issue Qty: 1,125,000
Distribution Channels: Childbirth Education Classes & OB/GYN Offices
Audit: BPA

Closing Dates

Spring/Summer 2010 Issue Fall/Winter 2010 Issue
Job #58778   Job #58779  

1ST STAGGER
1ST STAGGER
Insertion Order Due: 2/3 Insertion Order Due: 8/9
(6) Onset Samples Due: 2/4 (6) Onset Samples Due: 8/10
Furnished Inserts (Skids) Due: 3/22 Furnished Onserts (Skids) Due: 9/20
Distribution/Mail: Apr-May Distribution/Mail: Oct-Nov

**Net Cps Required: 565,000

2ND STAGGER
2ND STAGGER
Insertion Order Due: 4/8 Insertion Order Due: 10/11
(6) Onset Samples Due: 4/9 (6) Onset Samples Due: 10/12
Furnished Inserts (Skids) Due: 5/24 Furnished Onserts (Skids) Due: 11/22
Distribution/Mail: Jun-July Distribution/Mail: Dec-Jan

**Net Cps Required: 280,000

3RD STAGGER
3RD STAGGER
Insertion Order Due: 6/7 Insertion Order Due: 11/29
(6) Onset Samples Due: 6/8 (6) Onset Samples Due: 11/30
Furnished Inserts (Skids) Due: 7/16 Furnished Onserts (Skids) Due: 1/13/11
Distribution/Mail: Aug-Sept Distribution/Mail: Feb10-Mar10

**Net Cps Required: 280,000

Qty Required: 1,125,000 **(Net) Cps

**Add an additional 1% for onserting spoilage to the net cps.
 
Fax Insertion Orders To New Parent: Fax(914)949-8635
Forward (6) Onset Samples To: Al Faer
New Parent Magazine
20875 N. Pima Rd., Suite #C4-#144
Scottsdale, AZ 85255

Mechanical Specifications

Maximum Onsert Size: 7-3/4" x 10"
Folded: Onserts MUST be Pre-folded
Stock (minimum bases weights): 2 Page, 80 lb.
4 Page, 60 lb.
6 Page, 50 lb.
8 Page to 32 Page, 32 lb.
  BRC, 75# hi-bulk
P/Issue Cps Required: 1,125,000 **(Net) copies

Note: **Excludes 250,000 Babies R Us copies.
**Add an additional 1% for onserting spoilage to the copies.
*Lesser quantities still require a 1% spoilage to be added on.

All Onsert Skids MUST Be Marked:

NPM
Issue Date:_____________________
Job#:_____________________
Advertiser:_____________________

Deliver Onsert Skids To:

Express Logistics
195 American Avenue
Glasgow, KY 42141

For Specifications & Production Inquiries:

Monica Gmitra : (914) 328-3600 x29 mgmitra@newparent.com